Jeff Peeters, left, is the Innovation & Incubation Leader with Veolia Water Technologies & Solutions.
Marc Larivière, right, is Vice President, Business Development-Municipal Canada, with Veolia Water Technologies.
JEFF: There are parts of the world that are really focused on greenhouse gas emission mitigation, such as Australia, New Zealand, the U.K., and the Nordic countries. They are trying to determine the baseline — what are their emissions today — and then look for actions to reduce that, which Canada could be doing better than we are. Water reuse is happening more in other parts of the world. Although Canada is blessed with lots of fresh water, reuse could become a reality for us in the future. The earlier we start preparing society for that the better.
MARC: With drinking water, we are seeing more stringent regulations in other parts of the world, for instance in France. There, we are already implementing treatment plants designed to treat pesticides and other similar contaminants, so we already know the technologies that will be most effective in this matter. While regulations are not as stringent in Canada yet, we will probably see it eventually.
Can you speak about trends in the industrial water sector?
MARC: But the biggest industrial market for us in Canada is mining, with mining companies increasingly focused on sustainable water management as a core part of their operations. Key priorities include effective tailings management, wastewater treatment, and minimizing environmental footprint while maintaining operational efficiency. The industry is actively investing in water-efficient technologies and resource recovery solutions to ensure long-term sustainability and maintain strong community relationships.
What are you hearing from WEFTEC attendees? What is the industry excited about?
JEFF: Talking to customers, it seems that there are a lot of well-developed projects. They have a plan, they know what they need to do, they are just evaluating a couple of different technical options. But these are real projects that are happening, so it is encouraging! It also feels like there is a lot of activity in the municipal market too.
MARC: PFAS is a topic generating a lot of buzz at the show. While it is a little bit less in Canada, it is coming, so we are hearing about that a lot.
This article was published in ES&E Magazine’s November/December 2024 issue.







